Consumer Decision Journey in the Digital Age
The consumer decision journey no longer follows the linear model in the digital era. Enterprises are in the process of creating awe moments
[...]
Social Media
SMAC: Enabling Business Paradigms of the 21st Century
If you stand still, you fall behind. Mark Twain Agility, adaptability, and innovation are lifeline for success of enterprises in the 21st century.
[...]
SMAC: Disruptive Technology Powering Lives, Enabling Enterprises
Wonder how to track your fitness regime and watch that extra fat vanish from your waistline, go digital – Welcome Nike Fuel band,
[...]
Social Media: Is it relevant for IT Outsourcing Industry
Internet and Information Technology, with the advent of social media, has brought in revolutionary changes in the way individuals and firms interact and
[...]
Leveraging Social Media to gain Market Share in Services Marketing
Social Media Marketing is the new sensation in the new age marketing which has helped brands across the globe connect with audience effectively
[...]
Facebook Time line for brand pages
On February 29, 2012 Facebook announced the launch of time line for brand pages, after the launch of time lines for individual profile
[...]
Branding : The Social Gaming Way
Recently, I pored over some data which enlightened me that if Facebook were a nation, it would be third most populated country in
[...]