Customer loyalty in the digital age
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Customer Loyalty in the Digital Age from Alok Ranjan
Technology democratization has created a plethora of opportunities for brands to connect with consumers. Brands now need to understand what their consumers really want and establish connect with them at every stage of the purchase … Continue reading
Digital Darwinism: Adapting for the Enterprise Success
“It is not the strongest or the most intelligent who will survive but those who can best manage change.”
- Charles Darwin
Technology disruption has ushered in a period of ‘Digital Darwinism’. An era where the evolution of technology and society is faster than the ability of enterprises … Continue reading