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Marketing, Technology, Fitness | OnMarketing

Tagged with branding in digital age

7 Deadly Sins of Digital Marketing

Be transparent, or perish! Brand loyalty is a passé. The customer today expects a no-nonsense attitude from brands. Amid a multitude of technology platforms to leverage, customers demand a unique a brand experience at each touch point. While brands are busy adapting their cookie-cutter … Continue reading →
July 1, 2015 2 Replies

Consumer Decision Journey in the Digital Age

The consumer decision journey no longer follows the linear model in the digital era. Enterprises are in the process of creating awe moments for consumers through multiple touch points. Customer retention is one of the arduous challenges facing enterprises in the digital age when small firms are … Continue reading →
December 10, 2014 Leave a reply

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